It is with mixed emotions that I am announcing that we will be making changes in the way we do business.  As you know the change in our economy  has affected all of us in one way or another which is why we have decided to close down our store front at Memorial Hwy.

Though it makes me sad to close the physical location where I first birthed my dream and had the opportunity and pleasure to meet so many great people  and supply their shoe needs; I do look forward to what is to come for Big and Elegant, after all, we still need our wide, comfortable and fashionable shoes! It’s not the end but a beginning of better things to come…

We will continue to operate and meet your shoe needs however it will be via special ordering, the web (which we are still working on) and for our local customers on an appointment basis only at a location we have secured for these purposes.

Due to these changes for the next two weeks we will be liquidating our inventory with a “MOVE OUT SALE” with all regular priced items on sale at 50% off.  We will be open on Monday September 4th (Labor Day) from 10 am to 4 pm.   Fridays we’re open by appointment only and Saturdays we have our regular hours from 10 am – 4 pm.  You can contact us at (813)928-8609 for more information.

Thank you for your patronage,  I look forward to seeing you soon!


What’s On Amy’s Mind…

I am reflecting on the events of this past year and the first thing that comes to mind is how grateful I am for being able to write and reflect on the past year.   Many trials and hurdles to overcome but I can say once again I survived and as a result I am a better, stronger and wiser person.  Its’s definitely not what you go through but how you go through and what you take out of your experiences.  I am thankful that I have my health with all its limitations I can walk, see and even run if I choose to.  I have a wonderful family, great friends, a job I enjoy and a business that has a lot of potential and has managed to survive yet another year despite the difficult times we are facing as well as a patient landlord.  Life is good and I am a blessed woman.

As this year comes to an end I encourage you to do an inventory not only of the negative or not so good experiences you’ve endured, but reflect on the good things that happened and the lessons learned.  Remember joy and happiness come from within and when you locate those feelings within you only then will they manifest in your everyday life regardless of what you are going through.

Thanks to all who have touched my life in one way or another and to all who have given me the pleasure to touch their lives.  I look forward to an exhilarating 2011 with lots of promises coming to pass. 

 The best is not behind us but ahead of us!

With love,

Amy “Your Shoe Lady”


I want to thank the Tampa Trib and their reporter Cloe Cabrera for the great article written in the 4You section on Saturday, September 18th  regarding the difficulty women with larger feet are having to find comfortable and fashionable shoes.  We had a huge response and know that this is the beginning of many great things to come.  Specializing in wide shoes brings its challenges when it comes time to get the word out but it’s articles and exposure like this that help, so feel free to share it with the women you know.

To find out how to contact us, go to the Contact Us page for more information and thank you for looking us up.  I look forward to meeting you soon!

Amy “Your Shoe Lady”


I just thought I’d share some of the things going on with Big and Elegant…

A while back we had an interview with Lisette Campos from ABC Action News and her community segment where I represented the Hispanic business owners that have benefited from the Hispanic Business Initiative Fund (HBIF).  If you didn’t catch the interview, feel free to check it out on and look for the HBIF segment.

Last week Cloe Cabrera from the Tampa Trib did an interview at Big and Elegant regarding the difficulty women with larger shoe sizes have finding shoes.  The link to that segment is  The print portion of that interview will run this Saturday 9/18/2010 in the Tampa Trib.

I’m excited with all this exposure; it’s time all my wonderful women know that we are here and ready to serve there needs for wide shoes. 

As I’ve told many others, I will continue to fight for my dream and do all I can to continue to serve my customers and provide options for them.  I know the store schedule may not be convenient for all of you, but keep in mind we do offer private viewings by appointment only so if the Saturday 10 – 4 pm doesn’t work for you, give me a call and we can set something up.

Till next time, I wish you the best and hope you can come by and visit Big and Elegant where Fashion and Comfort come together at Affordable Pricing.

Shoe Drive for Haiti

Thanks to all who supported our Shoe Drive for our Haitian brothers and sisters.  We managed to collect what seems to me like 100 pairs of shoes which means Big and Elegant will be donating 10 new pairs of shoes that will go to the victims.  I pray God bless you all for your heart of compassion and remember that no good deed goes unnoticed.

The donations collected will be taken to Pinellas Christian Center located at 1315 9th Ave N St. Pete Fl 33709.  For more information on what the urgent needs are and how you can help, please call (727)898-2389.

Remember, we can all do something whether big or small.

Amy “Your Shoe Lady”

Shoe of the Week

This week we have Softie a great boot.  The Softie is a classic slouch boot that is both comfortable and versatile. Featuring a smooth upper and a clean rounded toe providing a polished look. The padded and flexible insole moves with you to provide ultimate, all-day comfort with a 2” heel.  Retailing at $75.99 (does not include sales tax or shipping charge if ordering online). Available in black size 12 W, Winter White size 9 W, 10 W and 11 W and in Navy sizes 7 ½W 8W.

Feel free to conatct me if you have any questions. 


Amy “Your Shoe Lady”

Never take anything for granted…

Amy at store November 20091

From cast to boot...

As many of you know I recently suffered a foot injury which had me on bed rest for about 7 weeks.  I broke 2 of the bones on the vamp of my foot (metatarsus bones), the 4th and 5th one to be exact.  It’s not till you find yourself without the ability to do what you normally do that you realize how blessed you are.  Needless to say that not being able to walk freely, bath without having to balance your self on one foot, go up and down stairs, being able to drive or workout, reminded me that I can never take anything I do for granted.

 I remember when I regained my eyesight after being declared legally blind due to Chrones Disease, I cried when I was finally able to see my 6 year old son’s face again.  I’d look up to the sky just to take in its beautiful clouds.  I vowed I’d never take my sight for granted ever again.  Or when the Chrone’s was finally in remission and I was able to get back into a normal routine, the first thing I did was clean my bathroom.  That was the place I spent most of my time in when I was sick and being able to clean it and smell the fresh scent made me very happy.  You see while I was sick I was not able to do anything other then lye on the bed and go from the bed to the bathroom.  I truly learned to be joyful even when I clean my house because I remember when I couldn’t.

 My life has had some rough turns and some great obstacles, but I can sincerely say “I’m still standing”.  What didn’t break me, made me stronger.  It’s in times of trials and adversities that relationships are put to the tests and thankfully I’m surrounded by a great group of people without whom it would’ve been even harder to survive. These have certainly proven to be the worse of times and yet the best of times.  I had a chance to relax, catch up on some reading, meditate and even figure out what my passion and purpose is.  I know I’m not at 100% yet, but I’m on my way and that’s what matters.

 It’s not till we lose something that we realize how important, useful or valuable it is to us. 

What about you, have you ever lost something only to learn to appreciate it when you regained it?

  • "I decided to open a shoe store for women with big and/or wide feet where they could shop with pleasure, would not have to sacrifice fashion for comfort and walk out with their head held high."